Bundle Optimizer: frequently asked questions

Answers about bundles, discounts, margin protection and billing.

Frequently asked questions

What does Bundle Optimizer do?

It finds the bundles and multi-buy offers your Shopify catalogue can support, prices each one against your margin floor, and launches it in your store once it is approved, so you can raise order value without guessing at discounts.

What is Goes well with?

A recommendation card below Add to cart that shows products that belong together, each at its regular price, so no discount is needed. AI generates each set from your catalogue, and our deterministic, quantitative mathematics decides which sets are shown: a set must be in stock and purchasable, have a known price, be fit and sizing compatible, not be excluded by your rules and not already be live.

Can I run a limited-time offer with a countdown?

Yes. A countdown timer can be added to a discount or an offer. Bundle Optimizer schedules the offer, shows the countdown on the product page in your theme, and retires it on the date you signed off.

Which offer types does it support?

Two-product bundles and multi-product sets at one bundle price, buy X get Y (including 3 for the price of 2), mix and match where shoppers choose N items and the lowest-priced is free, multipacks of one product, and tiered quantity breaks.

How does it decide which products to bundle?

It uses evidence from your own store: products your customers already buy together, and products in your catalogue that complement each other. Each proposal is explainable and shows the evidence behind it.

How does margin protection work?

You set a margin floor. A recommended offer is only proposed if every basket a shopper could build from it stays above that floor, checking the worst case rather than an average. Products without a recorded cost are flagged instead of guessed, and sold-out products are never offered.

Will anything launch without my approval?

No. You review each offer before it goes live, or you choose an automation mode that sets which actions need sign-off. Role-based access decides who on your team can approve.

Can I clear stock at a loss if I choose to?

Yes, with a clearance offer. You choose the products and the offer type, and the app shows the margin and risk figures before launch. Clearance is the only kind of offer that may deliberately sell below cost.

What do shoppers see?

An offer card on the product page with the bundle price, the original total and the saving, plus badges on collection pages and the saving in the cart. It is added through a Shopify theme app extension, so there is no theme code to edit.

Does it work with platforms other than Shopify?

No. Bundle Optimizer is built for Shopify stores and runs inside your Shopify admin.

How much does it cost?

Every plan includes every feature and a 7-day free trial. Plans follow your store's monthly revenue: Growth is $14.99 a month, Accelerate is $24.99 a month and Velocity is $69.99 a month, billed in US dollars through Shopify. Larger stores get an Enterprise quote.

What happens to my data if I uninstall?

Shopify access is revoked and session data removed when you uninstall. When Shopify sends its shop data deletion request, the shop's app data is deleted unless the law requires us to keep it.

Read next: Bundle Optimizer pricing, Bundle Optimizer privacy and security, Bundle Optimizer help.

Bundle Optimizer pricing