How Bundle Optimizer works
From your Shopify catalogue to a live, margin-checked offer on your product pages, with you deciding what launches.
AI suggests. Deterministic maths decides.
AI only suggests which products belong together across your catalogue. Whether an offer is safe to launch is always decided by deterministic, quantitative mathematics, tested on product fit, sales evidence, cost, margin and stock.
- AI only suggests which products belong together. AI never sets a price
- Deterministic, quantitative mathematics decides every offer and discount
- Nothing reaches your storefront without your approval
The six steps
- The appInstall and sync
- YouYou set your margin floor
- AIAI suggests offers
- MathsMaths checks the worst case
- YouYou approve and launch
- The appRevenue is attributed
- The app
- AI only suggests
- Maths decides
- You approve
Install from the Shopify App Store
Installation starts in Shopify and signs you in with your Shopify account, so there is no separate password. The app syncs your products, variants, prices, inventory and orders from Shopify, and reads product costs where you have recorded them.
Set your margin floor
Tell the app the lowest margin you are willing to accept on an offer. Every recommended offer is priced against it.
Review evidence-based offers
AI suggests which products belong together: products your customers already buy together, and products that complement each other in your catalogue. Bundle Optimizer then chooses the offer type that suits them: a bundle, buy X get Y, mix and match, a multipack or quantity breaks. Each proposal is explainable: it shows the evidence behind it and what it does to your margin.
Check the worst case, not the average
AI never sets a price. Deterministic, quantitative mathematics does. An offer that lets shoppers choose can produce many different baskets, so the price is checked against your margin floor on the worst basket a shopper could build, so no permitted combination falls below it. Products without a recorded cost are flagged rather than guessed.
Approve and launch
Nothing goes live until it is approved, by you or by an automation mode you have chosen. On launch the offer is created in your Shopify store and shown on your product pages through the theme app extension.
See what each offer earned
Bundle revenue is attributed to the offer that produced it, and sold-out products are never offered.
Clearing stock you choose
Clearance works differently on purpose. You pick the products and the offer type; the app shows the margin and risk figures, and you decide.
Read next: Bundle Optimizer capabilities, Bundle Optimizer use cases, Bundle Optimizer pricing, Bundle Optimizer faq.