Bundle and multi-buy offers for Shopify, priced against your margin
Bundle Optimizer supports the offer types Shopify merchants use to raise average order value: Goes well with recommendations at regular price, product bundles, buy X get Y, mix and match, multipacks, quantity breaks and countdown offers. AI generates the ideas, and our quantitative maths decides which are good enough to show.
AI suggests. Deterministic maths decides.
AI only suggests which products belong together across your catalogue. Whether an offer is safe to launch is always decided by deterministic, quantitative mathematics, tested on product fit, sales evidence, cost, margin and stock.
- AI only suggests which products belong together. AI never sets a price
- Deterministic, quantitative mathematics decides every offer and discount
- Nothing reaches your storefront without your approval
Goes well with: recommendations at regular price
A snowboard needs wax. A camera needs a memory card. Goes well with puts the products that belong together right below Add to cart, and the shopper adds the whole set in one click. Every item stays at its regular price, so each extra item added is full-margin revenue, with no discount required.
AI generates each set from your catalogue. AI does not decide what your shoppers see: our deterministic, quantitative mathematics does. A set appears on your storefront only after it passes every check.
- In stock and purchasable.
- Price known.
- Fit and sizing compatible.
- Not excluded by your rules.
- Not already live.
Each set comes with a Why this? view that shows its match score, product fit and the evidence behind it. Sets refresh after every catalogue sync. You can hide any set with one click, or switch the feature off in settings.
Product bundles and multi-product sets
Sell two products, or a set of several, together at one bundle price. Bundle Optimizer finds the frequently bought together combinations in your own orders, and for a newer store it can start from your catalogue before there is much order history. Each bundle appears on the product page with its price, the original total and the saving.
Buy X, get Y, including 3 for the price of 2
A qualifying product earns a reward product free. Use it for a 3 for 2 on one product, or to pair a main product with a lower-priced accessory.
Mix and match: choose N, lowest-priced free
Offer a set of products and let shoppers choose any N of them. The lowest-priced item they choose is free, and the offer card shows the range they will pay before they choose.
Multipacks, volume discounts and quantity breaks
Price a multipack of one product, or set tiered quantity breaks so the unit price falls as the basket grows. Tiers are shown on the product page so shoppers can see the next saving.
Countdown timers that turn themselves off
Scarcity works when it is honest and time-boxed. Add a countdown to a discount or an offer, including a clearance offer, and Bundle Optimizer schedules it, shows the countdown on the product page in your theme, and retires the offer on the date you signed off.
A countdown layers on top of an offer rather than choosing it, so the offer underneath has already passed the same margin and stock checks. Afterwards you see what that window did: conversion, attach rate, average order value and attributed revenue.
Margin protection on every recommended offer
- You set a margin floor. A recommended offer is only proposed if every basket a shopper could build from it stays above that floor: the worst case, not the average.
- Below-cost protection, so an offer never quietly sells at a loss.
- Where a product has no recorded cost, the app says so rather than assuming one.
- Live inventory guardrails: sold-out products are never offered.
Clearance offers for stock you choose
When moving ageing, seasonal or excess stock matters more than your usual margin, build a clearance offer yourself: you choose the products and the offer type, and the app shows the margin and risk figures before you launch. This is the only kind of offer that may deliberately sell below cost, and only because you chose it.
On your storefront
- An offer card on the product page, including single product pages, not just collections.
- Badges on collection pages, bundle pages and the saving shown in the cart.
- A countdown panel for offers that genuinely end at a set time.
- Post-purchase upsell offers after checkout.
- Added through a Shopify theme app extension, with no theme code to edit.
Approvals and control
Every offer is reviewable before it goes live, with the evidence behind it and its effect on margin. Choose whether you approve each offer yourself or let automation handle the actions you allow. Role-based access decides who on your team can approve and launch.
Results you can trace
Bundle revenue is attributed to the offer that produced it, with performance reporting, CSV exports and scheduled digests.
Every feature on every plan
Plans differ only by your store's monthly revenue.
Read next: Bundle Optimizer pricing, Bundle Optimizer how it works, Bundle Optimizer faq.